diff --git a/tools/coder-cli/.gitlab-ci.yml b/tools/coder-cli/.gitlab-ci.yml
index f8dfe78..d872056 100644
--- a/tools/coder-cli/.gitlab-ci.yml
+++ b/tools/coder-cli/.gitlab-ci.yml
@@ -6,6 +6,6 @@ build_cli:
     - echo "$CI_REGISTRY_PASSWORD" | buildah login -u "$CI_REGISTRY_USER" --password-stdin "$CI_REGISTRY"
     - buildah push ${FQ_IMAGE_NAME}:cli
   rules:
-    - changes:
-        - tools/coder-cli/**
-    - if: '$CI_PIPELINE_SOURCE == "schedule"'
\ No newline at end of file
+    - if: '$CI_COMMIT_BRANCH == "main" || $CI_PIPELINE_SOURCE == "schedule"'
+      when: always
+    - when: never
\ No newline at end of file